Privacy Policy

Effective Date: April 11, 2026

1. Introduction

Redbird (“we,” “us,” or “our”) operates the website located at https://redbird.la (the “Site”). We are a restaurant located in Los Angeles, California, and this Site is used primarily to provide information about our venue and to collect inquiries for private event spaces.

This Privacy Policy describes how we collect, use, and protect information when you visit our Site. We are committed to protecting your privacy and complying with all applicable privacy laws, including the California Consumer Privacy Act (CCPA), the California Privacy Rights Act (CPRA), and, where applicable, the General Data Protection Regulation (GDPR).

By using our Site, you agree to the practices described in this Privacy Policy.

2. Information We Collect

A. Information You Provide to Us

When you submit an inquiry through our private event contact form, we collect:

Your name
Email address
Phone number
Event details (date, type of event, estimated guest count, and any special requests or notes you choose to share)

We do not collect payment information, date of birth, government identification, or sensitive personal data through our Site.

B. Information Collected Automatically

When you visit our Site, certain data is collected automatically through cookies and tracking technologies, including:

IP address and approximate geographic location
Browser type and version
Device type and operating system
Pages viewed and time spent on each page
Referring URLs (how you arrived at our Site)
Interactions with content and features

C. Analytics and Advertising Technologies

We use the following third-party tools on our Site, each of which may collect data about your browsing behavior:

Google Analytics — to understand how visitors interact with our Site (traffic sources, session behavior, and content performance).
Meta Pixel (Facebook) — to measure the effectiveness of our advertising and to enable retargeting on the Facebook/Instagram platform.
Other advertising and retargeting pixels — to deliver relevant advertisements to users who have previously visited our Site.

These tools operate under their own privacy policies. We encourage you to review the privacy policies of Google (https://policies.google.com/privacy) and Meta (https://www.facebook.com/privacy/policy) for more information on how they handle your data.

3. Cookies and Tracking Technologies

Our Site uses cookies — small text files placed on your device — for the following purposes:

Essential Cookies: Required for basic Site functionality. These cannot be disabled without affecting your ability to use the Site.
Analytics Cookies: Used to collect anonymous data about how visitors use our Site. This helps us improve content and performance.
Marketing and Retargeting Cookies: Used to serve relevant ads to you on third-party platforms after you visit our Site. These cookies track browsing behavior across websites.

You may control or disable cookies through your browser settings. Note that disabling marketing cookies will not remove advertising — it will make ads less relevant to your interests. You may also opt out of interest-based advertising through the Digital Advertising Alliance at https://optout.aboutads.info/ or the Network Advertising Initiative at https://optout.networkadvertising.org/.

4. How We Use Your Information

We use the information we collect for the following purposes:

To respond to your private event inquiry and coordinate event logistics
To communicate with you regarding your inquiry, including follow-up questions and confirmations
To improve and optimize our website and user experience
To measure the performance of our marketing and advertising efforts
To display relevant advertisements to past visitors of our Site via retargeting
To comply with applicable legal obligations

We do not use your personal information for automated decision-making or profiling that produces legal or similarly significant effects.

5. How We Share Your Information

We do not sell, rent, trade, or otherwise transfer your personal information to third parties for their own marketing or commercial purposes. Period. We may share your information only in the following limited circumstances:

Service Providers: We may share data with trusted vendors who assist us in operating our website and business (e.g., email service providers, website hosting). These parties are contractually obligated to use your data only as directed by us and to maintain its security.
Analytics and Advertising Partners: As described in Section 2, we share data with Google, Meta, and similar platforms through tracking tools. These platforms process data under their own privacy policies and may combine it with data from other sources.
Legal Requirements: We may disclose information if required to do so by law, court order, or government authority, or to protect the rights and safety of Redbird, its guests, and the public.
Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you via a prominent notice on our Site if such a transfer occurs.

6. Data Retention

We retain personal information submitted through our inquiry form for as long as reasonably necessary to fulfill the purposes outlined in this Privacy Policy, or as required by law. If your event inquiry does not result in a booking, we generally retain your information for no longer than 24 months. You may request deletion of your information at any time (see Section 9).

7. Photo Removal Requests

Redbird may post photographs from events, dining experiences, and other occasions on our website, social media channels, and other digital properties. These photos may be taken by our staff or by contracted photographers during your visit.

If you appear in a photograph displayed on our Site and would like it removed, you have the right to request its removal. To submit a photo removal request:

Email us at info@redbird.la with the subject line: “Photo Removal Request”
Include a description of the photo(s) (e.g., where they appear on the Site, any identifying details such as page name or URL)
Optionally include a screenshot or link to help us locate the image quickly

We will acknowledge your request within five (5) business days and will remove or obscure the applicable photo(s) within thirty (30) days of verification, unless we are legally required or otherwise have a legitimate interest in retaining the image.

Please note that we cannot guarantee the removal of photos from third-party platforms or cached versions of our pages, but we will make reasonable efforts to assist with removal where possible.

8. Your California Privacy Rights (CCPA / CPRA)

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

Right to Know: You have the right to request that we disclose what personal information we collect, use, disclose, and sell about you.
Right to Delete: You have the right to request deletion of personal information we have collected from you, subject to certain exceptions.
Right to Correct: You have the right to request correction of inaccurate personal information we maintain about you.
Right to Opt Out of Sale or Sharing: We do not sell or share your personal information for cross-context behavioral advertising. However, our use of Meta Pixel and other retargeting tools may constitute “sharing” under California law. You may opt out by contacting us or adjusting your cookie settings.
Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.

To exercise any of these rights, please contact us at info@redbird.la. We will verify your identity before processing your request and respond within 45 days, with an extension of up to 90 days where necessary.

9. Rights for EEA, UK, and Swiss Residents (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you may have additional rights under the General Data Protection Regulation (GDPR) or applicable local law, including:

Right of Access: To obtain a copy of your personal data we hold.
Right to Rectification: To correct inaccurate or incomplete data.
Right to Erasure (“Right to be Forgotten”): To request deletion of your data under certain circumstances.
Right to Restriction of Processing: To limit how we process your data in certain situations.
Right to Data Portability: To receive your data in a structured, machine-readable format.
Right to Object: To object to processing based on legitimate interests or direct marketing.

Our lawful basis for processing personal data submitted via inquiry forms is the performance of a contract or pre-contractual steps at your request. For analytics and marketing cookies, our lawful basis is consent, which you may withdraw at any time.

To exercise GDPR rights, contact us at info@redbird.la. You also have the right to lodge a complaint with your local supervisory authority.

10. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

In the event of a data breach that is likely to affect your rights and freedoms, we will notify you and relevant authorities as required by applicable law.

11. Children’s Privacy

Our Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal information from a child under 13, we will delete such information promptly. If you believe we have collected information from a child, please contact us at info@redbird.la.

12. Third-Party Links

Our Site may contain links to third-party websites, platforms, or services (such as OpenTable, social media platforms, or mapping tools). This Privacy Policy does not apply to those third-party sites, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party sites you visit.

13. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. When we make material changes, we will update the “Effective Date” at the top of this page and, where appropriate, notify you by email or a prominent notice on our Site. Your continued use of the Site after any changes constitutes your acceptance of the updated policy.

14. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us:

Redbird
114 E. 2nd St., Los Angeles, CA 90012
Website: https://www.redbird.la
Privacy Inquiries: info@redbird.la